Unsung Hero: Goodbye to a coffee cup visionary
Sometimes we don't notice things are missing until they are gone.
That's not a feeble attempt to sound like Yogi Berra. But who knew that New York's iconic Greek-themed paper coffee cups were an endangered species and that so many people cared?
According to the New York Times, these cups define Manhattan as much as the Statue of Liberty and are coveted as film and TV props by directors who want their New York scenes to look as authentic as possible.
Cardboard cup salesman Leslie Buck, who is credited with redefining the city's coffee shop landscape, died last week at age 87. It's wonderful that he got artistic credit for creating the beloved cup, which features the simple customer service slogan "We Are Happy To Serve You."
The Sherri Cup Company in Kensington, Conn., estimated that it sold more than 500 million cups with the design from the 1960s to the 1990s.
Buck, who had no background in graphic design, used the Greek national colors, Greek fonts and iconography to appeal to the numerous diners operated by Greek immigrants.
Although he overcame unspeakable tragedies in his life -- surviving two Nazi concentration camps --he'll be remembered for a fun-spirited paper cup, which he called the "Anthora."
"On the street, it warms the harried hands of pedestrians," his Times obituary notes. "Without the Anthora, “Law & Order” could scarcely exist."
"...It is safe to assume that the Anthora and its heirs will endure, at least for a while, in the city’s steadfast precincts. For some time to come, on any given day, somewhere a New Yorker will be cradling the cup, with its crisp design and snug white lid, the stuff of life inside."
There are countless untold stories like Leslie Buck's out there, and our Reel Profiles documentary crews are devoted to capturing them.
What family or community stories would you like to preserve forever? Drop us a line and let's brainstorm about how best to honor and celebrate your unsung heroes!