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What is Rack Focus?


"Rack focus" is a camera technique in which a blurry image is slowly adjusted into focus for dramatic effect. We could try to force that metaphor to be our blog's mission statement, but we're not going to push it. 
 
Rack Focus shares production stories, ideas and tips. To learn more about our personal and family heritage documentaries, visit our new Reel Profiles blog

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Our camera crews cover Rubik's Cube tournament

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rubik's cube tournament

For those of you who forget birthdays and anniversaries, the Rubik's Cube turned 30 this year -- and our camera crews were in Manhattan to celebrate with some of America's rising stars in puzzle resolution.

Most of us on the Award Productions creative team consider the Cube a pivotal toy from our childhoods, so it was an absolute honor to witness a competitive tournament.

It was also a bit humilating to see the kiddies solve the Cube in mere seconds.  Because we have no formal training in the Rubik Arts, it can take many of us hours to reach completion. (For the record, we do have formal training in video editing, shooting, producing, writing and graphic design).

Back in our wonder years, we recall the strategy of forcing one cube block to pop out and then having a pile of Rubik's pieces to rebuild like LEGOs.  You could always tell the cheaters because their Cubes were always loosely rattling from having been taken part too often.

Check out these brilliant kids:

 

Turns out that there is also another kid who can do it blindfolded.

And if that isn't impressive enough, check out these amazing artists who craft mosiac murals out of disassembled Rubik's Cubes!

Mona Lisa Rubik's Cube

 

How-To Video: Make your own Greek Flaming Cheese!

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cooking video how to make saganaki greek flaming cheese

One of the bonuses of working as part of a camera crew is the opportunity to sample gourmet cuisine at the end of the shoot.  Oh, it doesn't always happen.  Many a time, our camera crews live on Powerbars and Gatorade.

But producing how-to cooking demonstration videos -- such as this assignment for New Hampshire Magazine -- is always a pleasure.

What can we say?  Folksy restauranteur Jim Borbotsina's classic Saganaki dish melted in our mouths and got us hooked for life.  The Greek delicacy is "Flaming Cheese," and the kitchen theatrics is half the fun. 

Do you have a product or service you'd like to promote in a how-to or demonstration sales video? It need not involve either fire or cheese, but if it does, expect our camera crews to stick around a little longer off the clock!

(Jim Borbotsina serves up Saganaki and a variety of Greek/Italian specialties at The Way We Cook restaurant in Manchester, NH. Download a free copy of the Saganaki recipe here).

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